Now, Apple and everyone else is playing for second place in the pro NLE market. Now, Adobe offers nothing but a subscription option for Premiere Pro, which it bundles with its other software programs for $50 per month. I’m still amazed that no one at Apple pumped the brakes long enough to recognize that FCP X was gift-wrapping pole position for Adobe’s Premiere Pro. I remember Apple mocking Adobe at the Supermeet before it announced FCP X by saying Adobe was in a race for second place with Avid. The NLE market has been a bloodbath since Apple announced Final Cut Pro X in 2011. It had a dot-five upgrade last year to give us Resolve 12.5 and this year gets a full version-and-a-half jump with an impressive set of new features.
When Blackmagic Design unveiled Davinci Resolve 12 a couple years ago at NAB 2015, the company raised lots of eyebrows with what it presented as a full-fledged NLE for video editing from start to finish with all the power of Resolve’s color grading tools in it as well.
0 kommentar(er)
